Airtel Kenya has expressed strong support for the Communications Authority of Kenya’s [CA] decision to lower Mobile Termination Rates [MTR] from KES 0.58 per minute to KES 0.41 per minute starting March 1, 2024. This initiative by the CA, as stipulated by the Kenya Information and Communications Act, aims to make communication more affordable and improve connectivity for all Kenyans.
Ashish Malhotra, Managing Director of Airtel Kenya, announced a reduction in the prices of weekly and monthly voice bundles in response to the MTR cut. This adjustment not only reduces costs for consumers but also simplifies purchasing, allowing customers to enjoy extended communication across any network without concern.
Malhotra also highlighted Airtel’s ongoing efforts to broaden its network. Since December 2023, Airtel has added 300 new sites, increasing their total to over 3700 sites nationwide. This expansion is part of Airtel’s commitment to enhancing service quality and accessibility.
He noted that historically, high termination rates have limited the ability to offer flexible and economical call rates. With the new, lower MTRs, Airtel anticipates ongoing benefits for consumers.
Furthermore, Airtel has updated its Tubonge AllNet and Tubonge On Net plans. The new pricing strategy includes reduced costs for both weekly and monthly plans, and introduces SMS features, allowing for more comprehensive communication packages. Prisca Murigu, Marketing Director at Airtel Kenya, shared details of the updated bundles, which offer significant value with packages priced as low as KES 80 for 100 minutes and 100 SMS, enhancing the affordability and flexibility for their customers.
