At the recent SAS Innovate On Tour Istanbul, held from May 21-22, 2024, business leaders from across the Middle East, Turkey, and Africa delved into the transformative powers of AI and analytics. This flagship event, a hub for data and AI advancements, showcased how various industries are leveraging these technologies to enhance customer relationships, manage risk, and combat fraud.
Essie Mokgonyana, the SAS Country Manager & Sales Director for South Africa, highlighted the event’s focus on practical AI applications and the importance of building trustworthy AI systems. “Our workshops and sessions provided crucial insights into effectively integrating AI within businesses, emphasizing the creation of value and enhancing productivity,” Mokgonyana explained.
The conference also featured the SAS Innovation Hub, where attendees explored SAS® Viya®, a leading AI platform known for its robust data management capabilities. Keynote discussions covered a range of topics from generative AI to the strategic migration to SAS Viya, underscoring the platform’s role in driving better business outcomes.
Dietz Meiring, Chief Information Officer of JD Group, praised the event for its role in fostering significant partnerships and advancing AI capabilities. “It’s about turning cutting-edge technology into solutions for real-world challenges,” Said Meiring.
The event, supported by partners like Intel, Microsoft, and Redington, proved to be a cornerstone for understanding and deploying AI solutions that are both innovative and reliable.