OPPO has named 17-year-old Spanish football sensation Lamine Yamal as its newest global brand ambassador. As part of OPPO’s “Make Your Moment” brand refresh initiative, Yamal will inspire young people worldwide to embrace the present, pursue their passions, and create their own success stories.
“Lamine is not only a gifted footballer but an inspiration to young people everywhere,” said Billy Zhang, President of Overseas Marketing, Sales, and Services at OPPO. “His dedication and fearless approach to challenges align perfectly with OPPO’s vision.”
Since rising to global prominence in 2023, Yamal has captured fans’ hearts with his exceptional talent, humility, and resilience. His unwavering focus and commitment to self-improvement reflect OPPO’s philosophy of embracing the moment.
Beyond football, Yamal will collaborate with OPPO on grassroots initiatives, supporting young athletes and enhancing community sports programs. His partnership will also be highlighted through OPPO’s AI Studio platform, allowing fans to engage with his journey in innovative ways.
OPPO’s deep-rooted connection with football, including its UEFA Champions League partnership, continues to bridge sports and technology. With a presence in over 70 countries and a strong global footprint, OPPO remains committed to empowering the next generation through innovation and passion.
OPPO Refreshes Brand Amid Continuing Global Success
The new “Make Your Moment” brand slogan comes as OPPO continues to expand its presence globally. Currently, the company operates in over 70 countries and regions, with more than 300,000 retail spaces worldwide. OPPO’s overseas shipments account for approximately 60% of its total volume. Helping to drive this success is the growing popularity of products such as the recently launched Find X8 series, which has garnered widespread acclaim globally thanks to its outstanding camera features, gaming performance, and battery life.
OPPO’s close involvement with football, particularly its partnership with the UEFA Champions League, has enabled the brand to break new ground. By bringing together its advanced technology with the energy of football, OPPO has created new technology experiences to resonate closely with global fans.
OPPO’s collaboration with Lamine Yamal extends this close synergy between technology and the passion of sport. From the football field to everyday life, OPPO continues to pay tribute to the power of young people, empowering them with technology and passion to seize every moment and shine in their unique way.