TechTrends Media, Africa’s leading technology and innovation platform, today announced The Green Shift, a new weekly podcast that shines a spotlight on how technology and sustainability are reshaping the continent’s future. Hosted by award-winning tech journalist Nixon Kanali, the show premieres on 15th May, 2025 and will be available on Spotify, Apple Podcasts, YouTube and all major streaming platforms.
Elevating Sustainability Narratives Through Audio Storytelling
From clean-energy pioneers and green-finance disruptors to policy makers driving climate-smart agriculture, each episode of The Green Shift features candid conversations with leaders solving Africa’s environmental and social challenges. By pairing powerful storytelling with deep domain expertise, the podcast aims to:
- Humanize complex climate issues through relatable interviews and documentary-style segments.
- Democratize access to knowledge by delivering on-the-go audio content that fits Africa’s mobile-first audience.
- Inspire action among listeners investors, entrepreneurs and citizens alike by showcasing scalable, home-grown solutions.
“Podcasting is the most intimate medium we have for sparking meaningful dialogue,” said Nixon Kanali, Founder of TechTrends Media and host of both The Green Shift and the flagship TechTrends Podcast. “By chronicling Africa’s green innovators in their own voices, we’re not just reporting on sustainability—we’re fueling it.”
A Strategic Evolution Into a Media-Agency Model
The launch of The Green Shift marks a pivotal step in TechTrends Media’s transformation into a full-service media and content agency. The company now offers:
- Branded sustainability storytelling across audio, video and digital channels.
- End-to-end podcast production, from concept to distribution.
- Data-driven digital PR and strategic content development for partners in tech and climate-tech.
“With our expanded agency capabilities, we help mission-driven brands own their sustainability narratives,” Kanali added. “The Green Shift complements our editorial platform ECONEWS and cements TechTrends Media’s role as a go-to partner for impact-focused storytelling.”
First episode drops May 15, 2025. Subscribe on your favorite platform, explore episode notes, and discover partnership opportunities at TechTrends Media. Join the conversation on social media @TechTrendsKE.
